How to Make Your Point on a Call-in Radio Show

If you’ve ever thought about calling in to a radio show to speak your mind, check out Generation Opportunity’s tips on how to make the most of your time on the air. Here are three guidelines to follow:

Cut to the chase. The first rule of call-in radio is to get straight to the point. There’s no room for the “long-time listener, first-time caller” routine. If you have an opinion, statement or question, put it right out there.

A good question elicits a response. Think about what you want from your time on the show. Most often your goal will be to get people thinking and challenge the conventional wisdom. A well-crafted question will accomplish this goal nicely. So keep it simple, start with “why” or “how,” and let it rip. […]

Make it personal. Don’t be hesitant to share personal details on your call. If you’re out of work, suffering from a disease or have personal experience with the topic at hand, say so. Time may be tight as a call-in guest, but keeping it real means everything to those listening to the show. Authenticity is obvious and adds to your credibility and the points you make.

[For five more tips, see “Training Guide: How to Be an Effective Talk Radio Call-In Guess,” by Generation Opportunity.]